The new website of Astor Cosmetics is online!

The Drupal experts Berger Schmidt suppported agency Camao with the relaunch of the website, based on the Open-Source content management system Drupal, and worked together with the web developers at Camao as well as with the client's IT.

Commerce

The focus of the website is on the presentation of the numerous cosmetics products in different categories. Also the products get matching content, like make up tutorials and fashion tips in an e-mag named Live Your Beauty, put aside.

i18n

A special challenge is the multi language ability: The website is available in 7 languages, and the employees in the offices spread all over Europe can edit content in their respective language.

Social Media

To address the young and internet-savvy target group, social networks like Facebook, Twitter, Instagram and YouTube are connected to the website. So the most important posts from the online channels are put under the navigation link What's Hot.